Cremerie Pop Ups are all over the Phone Book of the World.com


Cremerie de Paris


740 m2 full of history in 4 neigboring buildings that exist
since 1370 / 1870 , 1678, 1860 and 1870


Metro Exit Cremerie de Paris / Châtelet les Halles
in the historic center of Paris
between Canopé (200m), Centre Pompidou (300m) and Louvre (500m)


Very Beautiful Brands and their Cremerie Pop Up Stores


VB.com goes back to 1370, times of the Villeroys & the Bourbons
A Pop Up Store & Telecom history rooting in the Kingdom of France

Sometimes one event just results in another, specialy when you are located on a "Royal Hotspot" ...

Back in 1370 the Villeroys were merchands at the famous Les Halles food market.
They moved into a house which later grew into the Hotel de Villeroy / Cremerie de Paris N°1 / N°5.
They invested their money into the education of their children who started to make careers in the Kingdom of France.

Nicolas IV de VilleroyHenri IV, first Bourbon King of FranceParis in 1575
Little by little the Villeroy children became Secretaries of State, minister, advisors of the Bourbons
making their house near the Louvre un "haut lieu du Royaume".
The Bourbons were the Kings of France.
1594, Henry IV, 1st Bourbon had a guest room in the house of his close advisor and minister Nicolas IV de Villeroy,

Nicolas V de VilleroyLouix XIV, third Bourbon King of Francemap
1617 grandson Nicolas V de Villeroy inherits the VB mansion / Hôtel de Villeroy
which is rebuild in 1640. A N°5 emblem is forged into the railings of the staircase.

1646, a turbulent young boy lives with his mother at the nearby Palais Royal.
Nicolas V becomes the tutor of the young Bourbon, Louis XIV.
His mother is more than happy to send the kid to the Hôtel de Villeroy
where he loves to play with the Villeroy children, Catherine and François.
Adults the former childen all live together at the brand new Versailles Palace.

Louis Leon PajotAnselm Franz von Thurn und Taxismap
1671, the mansion turned into a Telecom Hotspot
where the Pajot & Rouillé and the Thurn & Taxis postal families exchanged mail.
1738, Louis XIV sufferend from jealousy and withdraw the post license
.... somehow the
spirit of Telecommunications remained in the old stones of the VB mansion.
With the 1789 French Revolution traces of the Pajot & Rouillé family disapeared,
but the magic of the building remained with the Thurn & Taxis who continued to operate their postal empire from Francfort until 1867.
The postal stories went from one generation to another.

Napoleon III, Eugenierue des HallesHalles Centrales
1854, Louis XIV and the mansion's long long history fascinated Empress Eugénie, wife of Napoléon III.
Eugenie was the creative mind behind the renovation of the Les Halles foodmarket.
Impressed by Queen Victoria's Crystal Palace she asked Victor Baltard to redesign the Pavillons all in glass and steel.
The beautiful Rue des Halles was her personal project.
Baron Hausmann was asked to change the axis of the street so that the old VB mansion, the Hotel de Villeroy could remain.
Every detail on the facades is a result of her influence.
Eugenie was a true fashionista and was considered to be the most glamorous person of her times.


A story that left France
1870 An unwarted war with Bismarck brought an end to the Second Empire.
Napoléon III and Eugénie had to leave France.
Queen Victoria gave them exile in Great Britain.
After the death of her husband soon followed by her only child Louis-Napoléon,
Eugénie became very lonely.

Alix Hessen
1880 she became friends of a little girl who had lost her mother,
Alix Hessen, grand-daughter of Queen Victoria.

The Queen was very busy and was not available enough for the young girl
but the exiled Empress Eugenie had all the time in the world.
At night beforeAlix went to bed Eugénie told her fairy tales from Paris,
it's famous Les Halles food market she had built
and a magical Cremerie de Paris.
The Cremerie had the best cheese and the cutes sales staff.
Everybody was going there ... and two centuries before if was the place of Louis XIV.

To remain their "secret" Eugenie and Alix used a code for the stories:
VB like "Villeroy Bourbon",
the former occupants of the legendary building around the Cremerie,
once the most glamorous families of France.



A story that went to Russia
1884 Aged 12 the young girl fell in love with a 16 year old Russian, Nicolas Romanov.
Ten years later, 1894, they got married.
Alix became the last Tsarina of Russia.

Alexandra FeodorovnaAlix Hessen, now the Alexandra Feodorovna, Tsarina of Russia
The Tsarina repeated the fairytales about the Cremerie de Paris
to her own children, Olga, Tatiana, Maria, Anastasia and Alexei Romanov.

The Romanov Children loved the legends about the Cremeries de ParisThe Romanov Children loved the legends about the Cremeries de Paris
The group of children included her husbands young cousin Dmitri Romanov who had no parents
the kids around the Tsarina's brother Ernst Ludwig Hessen and his wife Eleonore Solms.
Among them were Friederike and Carl Solms.

Anastasia Romanov and Friederike Solms copied each others hair style
and recoded
"VB" as "Very Beautiful"
just like Paris, this magic city they dreamed of discovering.
"Very Beautiful" was easier to pronounce than "Villeroy Bourbon".
Whenever Anastasia and Alexei came to Hessen, the children wanted to be together.

Some people were using the Nord Express train to travel between St Petersburg ad Paris
and of course the children always wanted to have news from Paris.


1918, all the five Romanov children were killed, their crime was to be just too glamorous
so that they might one day become a competitors to the Lenin regime.
Anastasia possible survival was one of last centuries most talked about historic mysteries.
Several Moovies and Books were made about her, but Friederike always knew
the different women that claimed to be Anastasia were impostors.



Transmitting the legends of the Cremerie de Paris
From the inner cercle of the Romanov children
Dmitri survived as well as Georg Donatus and Ludwig Hessen.
Friederike and Carl Solms even lived until the turn of the century.
Thus the children's secret "VB" stories did not die with the Revolution ...
This is how the stories returned to the Cremeries:


Half a century later , in the 1970s,
Friederike and Carl repeated the magic Romanov Cremerie stories
to the "new children" around.
Friederike had little money and made her living as a honey beekeeper,
her brother Carl was excessively shy. He only talked to children.

Tsar Nicolas II of Russia, Alexei Romanov and his cousin Carl SolmsTransmitting the legends about the Cremeries de Paris, Carl Solms as an old man with his great-nephew, today editor of the Cremeries de Paris
In the above picture you seen him twice, as a young boy with his cousin Alexei Romanov
and the Tsar Nicolas II
and as an old man with his great nephew, editor of this website.

Their life was in retreat but for children they were captivating.
Unbeleivable stories about Costume Balls in St Petersbourg, Raspoutin, Latvia Palace,
Crimea, a ship called Imperial Standard
and a fairy tale cheesestore in France,
the Cremerie de Paris in the heart of the les Halles foodmarket.

The Romanov Children visiting Lich castle, home of Friederike and Carl
Friederike had kept a straw hat Anastasia had given to her.
Sometimes the "new children" were allowed to touch it,
to have a look at her presents, a photo album
or to see the old guestbook Anastasia had signed
when visiting Friederike's home in 1910.

1980 their niece, Dorothea Razumovsky, worked in St Germain en Laye as a journalist and
invited one of the "new children", now a 15 year old teenager, to visit.
First time in Paris ...
Discovering the Eiffel Tower, Champs Elysees
but her mission was to find the legendary Cremeries.
Did they still exist ?
Had they ever existed or were they fairytales from the Tsarina's imagination ?


After taking the RER to Châtelet les Halles,
one of the world's largest subway stations
we found them,
but what a deception,
Cremerie N°1 was closed looked up with wood barricades,
Cremerie N°2 was a hippy gadget Boutique
the foodmarket had gone
replaced by a hideous, just opened, Forum des Halles
... only Cremerie N°3, now called Bofhalles was still in activity.
Monsieur Picaut sold us a large emmental.

The beautiful facades of the rue des Halles
and the VB Staircase hidden in the courtyard of the Cremerie N°1
were still there
exactly as beautiful as descibed in the stories from Russia.



Reopening Cremerie N°2 as an avant-garde Sony Phone Boutique
Reopening of the Cremeries de Paris started as a Sony Telephone Store
Age 17 the teenager was able to came to Paris through a school exchange program.
His wonderful colledge kept him to run for the Bac.
2 years later, 1986,
the Romanov legends resulted in the relaunch of the first Cremerie.



Everything started a bit like a miracle at La Maison Rouge and the Cafe Costes,
cafes of Les Halles where Johannes Thurn & Taxis
run into one of the children, now a student.

Unbeleivable, Johannes also knew the old VB mansion.
But his stories were completely different.
Telecom stories transmitted to him by his grandfather Albert.

Albert's grandfather Maximilian Karl Thurn & Taxis
was operating the avant garde Postal company Thurn & Taxis Post, later the German PTT.
Maximilian Karl remembered stories of the times, back in 1700,
his great-grand-father Anselm Franz Thurn & Taxis
went to the building to meet Louis Leon Pajot with his mail coaches.
Thurn & Taxis loved young people and pushed the student the buy the small Cremerie N°2
You should reopen it, not as a milk, but as a telecom store.

Well when you just turned 20 and you open a Boutique in Paris a lot adventures are waiting,
specially when you have no money behind you
and you are located on a "Hotspot" ...


A little help from Coco Chanel & Aimée de Heeren
1992 Cremerie N°1 was for sale.
The phone Boutique was booming but nothing was more difficult
than to get a bank loan in France when you are 25 and when you are a foreigner ...
Nothing was left from the Romanov's fortunes exept some magic.

Coco Chanel and Aimee Lopez Sottomajor (later Aimée de Heeren) in 1938Aimée de Heeren and the editor of the Cremerie de Paris in 1986
The magic was called Aimée Lopez Sottomajor, later Aimée de Heeren,
once a secret service agent for Brazil who had been send to Paris in 1938.
Aimée had arrived in the French capital like a bombshell.
Vogue editor Bettina Ballard and fashion Designer Coco Chanel were captivated by her beauty.
Aimée carried gaiety with her like a fan.
With what she found out she influenced President Vargas
not to allie Brazil with Germany but with the US.
1939 Aimée went on to New York where she fell in love with Joseph Patrick Kennedy,
JFK's older brother .

In the 1960s when Chanel was old and lonely, Aimée took her for night walks through Paris.
Their favorite destination was the Royal Staircase N°5 in the courtyard behind Cremerie N°1.
After a drink at the Maison Rouge (N°7 & N°8) observing the activity of the food market
the Ladies returned to the Ritz and the Meurice where they lived.
The Cremeries were Chanel's secret.

Twenty years later, june 5 1986, the editor of this website had the chance
to meet Chanel's fascinating friend and to become
her new company for night walks through Paris
getting acces to the most unbeleivable stories from the past.

1971 Chanel had left Aimée the jewels Dmitri Romanov had given to her .
1993 Aimée decided to sell one of them, thus helping
to get the Cremerie N°1 bank loan,
as if Chanel had told her  to "continue the VB story" ....

Transmitting the legends about the Cremeries de Paris, Dmitri Romanovs shows the Cremeries to Coco Chanel. She fell in love with both Romanov and the Cremeries. The place became her secret night walk destination.The history of Chanel N°5 is closely linked to the Romanovs and the Cremerie de Paris
Chanel knew the Cremeries from Dmitri Romanov,
Anastasia's young uncle.
Dmitri had been able to escape the Russian Revolution and to come to Paris.

 The Cremerie de Paris during the times Dmitri Romanov showed them to Coco Chanel
1920 After finding the Cremeries he showed them to Coco Chanel.
She fell in Love with both Romanov and the Cremeries.
What remaines from their Love Affair is Chanel N°5, launched 1921 mai 5.
Dmitri connected her with another Russian who brew different test perfumes, Ernest Beaux.
Chanel picked the 5th sample, 5 was her lucky number.
Dmitri designed the first bottle.




Dmitri Romanov was there when the Tsarina told her children the fairytales of the Cremeries de Paris. He was Anastasias favorite uncle and survived the Russian Revolution.young Dmitri Romanov
As a child Dmitri had lost his parents and grew up with his older cousin Nicolas II.
Born in 1891 was 23 years younger than the his cousin,
only 4 years older than the oldest daughter Olga
and 12 years older than Alexei and Carl.



Becoming the first Internet Cafe in France,
Registring .com Domains,
Inventing the Phone Book of the World
1993 with the help of the little jewel left by Dmitri Romanov to Chanel and Aimée
we finally found a Bank to finance the aquisition of the original Cremerie N°1.
It becomes an extension of the booming Sony activities or Cremerie N°2 and N°6.
All kind of impossible to meet audivisual people came by
as they needed repair service or a replacement part for their Sony products:
Robert Doisneau, Henri Cartier Bresson, Lady Diana.

Already back in 1989 Sony founder Akio Morita had heared about the little Boutique from Diana.
One day he walked through the door.
Morita's visit resulted in the fact that the little Boutique became Electrica for Sony,
a "test lab" for all kinds of not yet released Sony products,
wireless Walkman, cellular phones, earphones.
Reporting to the man that had created one of the World's most famous brands was fascinating.
This "test lab status" created a lot of jalousy in the local Sony organisation.
1994 following Morita's resignation for health reasons everthing changed at Sony.
The Cremeries de Paris needed to reinvent themselves.

1995 Cremerie N°1 starts sell long distance phone lines (Callback) for an US phone company
Someting completely avant-garde is added, an Internet Cafe.
So avant-garde the café almost did not survive ...
The years 1996, 1997, 1998 were ore than difficult.
The first computers were taken away by a huissier send from a caisse de retraite / pension fund.
Times were not ready yet for the Internet.

The only visitors were American travellers - in France people used Minitel instead of the web.
Hotels, including the Ritz, were not yet connected and glad to send over clients
asking for such stange things as "email" or "websearch".

Many
pionneers crossed our path,
they were very
young, some coming with backpacks
most of the times we did not realise who they were
or who they were going to become.
Maybe they did not know it themselves ...

Some were already
a little older:

One, we forgot his name, was the assistant of Dr Jon Postel,
a computer scientist who invented the
.com internet system.
The visitor of our cafe told us that the "crown jewels of the future"
will be the very rare ultra short "two letter .coms".
Thanks to his know-how we here able to add some modernity
to our century old "VB".
With VB.com the Cremeries are part of the 696 Two Letter Companies
just like General Electric with GE.com
Hewlett Packard with HP.com or Facebook with FB.com.

Today over 120 million .coms are in use, only 0.00001% are ultra short.
Even less can instantly read on a computer keybord.

The man from the first flight to the moon with Aimee de Heeren and Ben Solms, 2000
One was on the first flight to the
Moon.
You can see him in the Video and 30 years later with the editor of the Cremeries.

Aimée de Heeren in front of the Cremerie de Paris
Another one, the same Aimée de Heeren, already mentioned with Chanel
came for web lessons.
We always thought she was much younger but her age was a secret.
Walking with her through the streets of Paris, Biarritz, Venice, Palm Beach and NYC
she liked to speak about a fascinating friend she had met a long time ago.

He was an inventor who lived on a property with many crazy young people.
Even though his hair was white he acted as if time had never gone by
trying to invent new things with his young friends.
He had given her an advice,
"to stay young, you need to have young friends"

Alexander Graham Bell
It's only twenty years after we met, just before she died, she told us his name:
Alexander Graham
Bell, inventor of the phone

Now we knew Aimée's secret, her real age.
Unbeleivable but Aimée was as old as Anastasia
except that she had grown up without electricity.
For her 100 years birthday party we though she might be turning 70 or 75.

Bell loved Paris,
he had told Aimée of the beauty of Les Halles
and the magnificient constructions arranged by the old Empress Eugénie.
Like Thomas Edison he told her about the 1881 exposition de l'Electricité,
the building of the Eiffel Tower .
Has Bell every been to the Cremerie de Paris ?
And Thomas Edison ?


Bell and Edison were 56 years older,
Coco Chanel 20 years older
and the editor of this website 63 years younger,
as if knowing Brazil's ultimate secret agent
had made it possible to bypass the barriers of time.



All this influenced the creation of the Phone Book of the World
and layed the grounds on transforming the Cremerie
into an iconic Expo location.

whenever someone
is searching for a
phone number,

there is a good chance,
he discovers
the beautiful
Cremerie de Paris
Pop Up Stores ...

Phonebook of the World.com a domain registered at the Cremerie de Paris

Phone Book of the World gives each Pop Up Expo at Cremerie de Paris
a global dimension ...
at any moment,
day & night,

our Cremerie's Phone Book

is visited by people
from over 100
different countries
Phone Book of Frankfurt.com
Phone Book of Geneva.com
Phone Book of Hanoi.com
Phone Book of Istanbul.com
Phone Book of Jaipur.com
Phone Book of Kobe.com
Phone Book of London.com
Phone Book of Munich.com
Phone Book of New York City.com
Phone Book of Oslo.com
Phone Book of Paris.com
Phone Book of Quebec.com
Phone Book of Rio.com
Phone Book of Sydney.com
Phone Book of Tokyo.com
Phone Book of Urumqi.com
Phone Book of Venice.com
Phone Book of Wiesbaden.com
Phone Book of Xalapa.com
Phone Book of Yerevan.com
Phone Book of Zagreb.com
The only Expo Location
in the World
with a Two Letter Domain
There are 125.000.000 .coms,
but only 696 Two Letters
and even less
read on a computer keybord
Very Beautiful Boutiques by VB.com
Each City Phone Book
indicated the distance
the town hall
to Cremerie de Paris



The avant garde Cybercafe turns into
Pop Up Store Paris.com


Times for Internet cafes were limited as wifi started to appear everywhere.
Again the Cremerie had to reinvent itself.

While we worked on the Pop Up Store project
we discovererd more of our own history
realising so many direct links between the Cremeries and the past.

We had never realised that the fascination of the Romanov Children for the Cremeries
and for Paris was based on the childhood friendship of their mother
with the person behind the construction of Paris Les Halles
... the old Empress Eugenie.

We had never realised that Aimée's friend Chanel was the girlfriend
of the childrens young uncle Dmitri.

During the Pokemon expo we had the chance to meet the inventor of the Pokemon
and he explained us that is because of Chanel he had wanted to come.

Last summer we talked to one of our older neighbours.
We had seen him for years
but we never realised his grand-mother was a cousine of Nicolas II.

The beautiful thing of Chatelet les Halles is that it is an area
that is open minded
and where the most unexpected people run into each other.


2011 January 5 Cremerie N°1 reopened as a Pop Up Store location.

Nike Barber Shop, the first Pop Up Store at Cremerie de Paris
Nike discovered the place for their Barbershop Pop Up store
making Cremerie N°1 iconic
before the street went through an "endless" 5 year construction
for one of the World's largest subway exist.

N°2, N°3, N°6, N°7, N°8 were added
Building one of the world's largest subway exists, feb 2015Final Fantasy Chocobo has a look over the never ending Metro construction.One of the world's largest metro exits, Chatelet les Halles N°1 in between the Cremeries de Paris
and finally, 2017 Mai 5 exit N°1 of the Chateles Les Halles subway station opened
... just in between our 7 Cremeries.
One of the world's largest metro exits, Chatelet les Halles N°1 in between the Cremeries de Paris


Cremerie de Paris Pop Up Stores, a meeting place
for the World's most famous brands


Every new Pop Up adds of our history.
Notre Phone Book of the World aide à les faire rayonner à travers le monde ...
One Pop Up is more "epoustouflant" than the other ....
The last "Expo guests" were the Atelier Weight Watchers,
the Siemens Connected Gallery and a Fanta Maison des #6Trouilles.

The Villeroys and the Bourbons,
Eugénie, the Tsarina and Anastasia,
Chanel and Aimée de Heeren were
the epitome of glamour and style.

Their spirit is still around
this might be the reason why - today - so many creative people
from the World's most spectacular brands
come to our Cremeries
to set up Pop Up Store Expos.


There are hundreds of thousands of Pop Up Locations

not every one is in the absolute center of the city of Paris,
not every one was a childhood place for Louis XIV
not every one was in the dreams of the Romanov children
not every one was a night walk destination for Coco Chanel
not every one is a global Telecomunications hotspot

647 years of history


you can read VB on any computer keybord

Have a look at your computer keybord,
only Two letters, VB,
the Cremeries are right there ....

Une histoire qui est partie
et qui est revenue



Portail rue des Déchargeurs
Nicolas IV de Villeroy
King Henri IV
Dame Madeleine de Villeroy

King Louis XIII
Anne d'Autriche
Hotel de Villeroy & Palais Royal & Louvre
Nicolas V de Villeroy





1370 - 1671
hotspot in the
Kingdom of France


Villeroy & Bourbon
Cremerie de Paris
Royal Residence until 1671
gate of the Cremerie de Paris
& Hotel de Villeroy
Nicolas IV de Villeroy
Nicolas IV de Villeroy
Secretary of State under 4 French Kings
owner of the first Hôtel de Villeroy
Henri IV, first Bourbon King of France
Henri IV, 1rst Bourbon King of France
had a room at the Hotel de Villeroy
lived at the Louvre
Madeleine de Villeroy
Dame Madeleine de Villeroy
poet Lady in waiting to Catherine de Medici
Queen Catherine de Medici
Queen Catherine de Medici
lived nearby at the Louvre
attended Madelaine de Villeroys poetry cercle
King Louis XIII, 2nd Bourbon King of France
King Louis XIII, 2nd Bourbon King of France
was trained by Nicolas IV de Villeroy
Anne d'Autriche, mother of Louis XIV
Anne d'Autriche, Queen of France
moved from the Louvre to Palais Royal
mother of Louis XIV
Paris map around 1650, Hotel de Villeroy during the childhood of King Louis XIV
Palais Royal, Hotel de Villeroy
childhood places for Louis XIV
Nicolas V de Villeroy
Nicolas V de Villeroy
rebuilt the Hotel de Villeroy in 1640
tutor of the young King Louis XIV
escalier d'honneur Hotel de Villeroy / Cremerie de Paris
since 1640 all the Kings of France
have been to our Royal Staircase
N°5 engraved in the railings
Louis XIV, 3rd Bourbon King of France
Louis XIV, 3rd Bourbon King of France
Hotel de Villeroy was part of his childhood
created the Chateau de Versailles
since 1671 Telecom Hotspot
Pajot & Rouillé Thurn & Taxis
1671 -1738 La Poste, Royal French Postal Service developped by the Pajot & Rouille family.
1987-2002 Sony Phone center
1993 - 2006 first Internet Cafe in Paris since 2000 Phone Book of the World and Whitepages in many countries
Cremerie de Paris
1671 The Villeroys sold the house
to Louis Rouillé et Leon Pajot,
entrepreneurs that created "La Poste"
La Poste at the Hotel de Villeroy around 1715
map from 1715 showing
La Poste, Royal French Mail Services,
ancestor of French PTT
Post Coach Pajot & Rouillé
Post Coches were transporting mail
to 800 post relais operated by Pajot & Rouille
and to the Thurn & Taxis post network
Louis Leon Pajot
Louis Leon Pajot was the grandson
of Louis Rouille et Leon Pajot.
He was also an inventor.
Anselm Franz von Thurn und Taxis
Anselm Franz von Thurn & Taxis (1681-1739)
operated a his Postal organisation
from Brussels and Francfort.
courtyard of the Pajot & Rouille Post Center
Painting from 1700, mail distribution
The courtyard behind the Cremerie
is still the same
Hotel de Villeroy en 1736
Drawing from 1738
Hotel de Villeroy, home of VB
is still the same
Postal Routes in France around 1700
Post Roads in France
in the early 1700s
Post Roads arounds Paris in 1712
Post Roads of the Kingdom of France
Roads around Paris in 1712
Post coaches bringing mail from Paris to Italy
Horse caridges from Hotel de Vileroy
carried mail to Italy
along the Swiss Alps
Russian Tsar Peter the Great
Peter the Great, Tsar of Russia
was fascinated by Louis Leon Pajot
and came to visit in may 1717.
1738 end of Postal operations
The Pajot & Rouille family is so succesfull with their Postal Business they become one of the wealthiest people in France.
Jealous, Cradlinal Fleury, minister of finance of King Louis XV withdraws the postal licence
rue des Déchargeurs in 1756
rue des Déchargeurs in 1756
1789 French Revolution
With the French Revolution
many documents to the Hotel de Villeroy
are lost.
King Louis XVI, Queen Marie Antoinette
and most of the Villeroys are killed
Map of the Cremeries on rue des Dechargeurs and rue de la Ferronnerie 1756
1870 - 1970
3 Cremeries from the Halles Centrales, food market

Victor Baltard (1805-1874), Napoleon III (1808-1873), Georges Haussmann (1809 -1891), Queen Victoria (1819 -1901), Empress Eugenie (1826-1920), Gustave Eiffel (1832 -1923)
Emperor Napoleon III and Emperess Eugenie 1853 Napoleon III and his wife
have the project to build a new rue des Halles
connecting the new Pavillons Baltard
Empress Eugenie
Empress Eugenie of France
Rue des Halles Street sign
With the new "rue des Halles"
several historic buildings are torn down
but the Hotel de Villeroy
and Rue de la Ferronnerie remain
Queen Victoria and Empress Eugenie
Queen Victoria and Empress Eugenie 1860
Victoria has a strong influence on Eugenie
and the construction of les Halles Centrales
Empress Eugenie
Empress Eugenie petite
and grande Cremerie de Paris
during the times
of the Halles Centrales foodmarket
petite and grand Cremerie de Paris
cheese selection
from Cremerie de Paris
cheese stickers at Cremerie de Paris
Queen Victoria and Empress Eugenie
Queen Victoria and Empress Eugenie
Cremeries de Paris and Pavillons Baltard
Pavillons Baltard
and Cremeries de Paris
Cremerie de Paris N°3 - 12 rue de la Ferronnerie
Cremerie de Paris N°3 1900
Cremerie de Paris
1870 at the corner of the Hotel de Villeroy
and the newly created Rue des Halles
sets up a Millk Store ... Cremerie de Paris
Rue des Halles and Pavillons Baltard
Rue des Halles around 1900
1880s
Modern Art comes to Paris

Vincent van Gogh (1853-1890), Anna Boch (1848-1936), Eugene Boch (1855-1941), Henri de Tououse Lautrec (1864-1901)
There are a multitude of historic links with Cremerie de Paris
Eugene Boch by Vincent van Gogh
there are a multitude of historic links
between van Gogh and Cremerie de Paris.
In the painting Eugène Boch
View towards les Halles by Vincent van Gogh
View from Vincents van Gogh's room
on rue Lepic towards
Notre Dame and the center of Paris
The Red Vineyard by Vincent van Gogh
The Red Vineyard painting,
only van Gogh painting sold during his lifetime
links with Cremerie de Paris
1880s / 1920s / today
Inventors
Gustave Eiffel (1832-1923), Alexander Graham Bell (1847-1922), Thomas Edison (1847 -1931), Aimée de Heeren (1903-2006)
There are a multitude of istoric links with Cremerie de Paris
first Phone Book published in 1878
1876 Alexander G Bell invents the phone
1878 the first Phone Book published
in New Heaven / USA

Alexander Graham Bell invented the phone
loved Paris, the Eiffel Tower
and the unique flair of Les Halles.
He enjoyed the company of young people.
Aimee de Heeren
Aimée de Heeren met Bell when she was 18.
65 years later she met the editor of Cremerie de Paris, 80 years later she inspired him
to create the Phone Book of the World.
Tomas Edison
Thomas Edison invented electric light,
he was fasinated by Marie Curie, Aimée de Heeren and the Eiffel Tower.
Les Halles
has always been an unconventional place where people from different backgrounds get together ...
1890s / 1930s / today
Romanovs, Coco Chanel, Aimee de Heeren
The Romanovs know Cremerie de Paris since 1717 when Tsar Peter the Great (1672-1725), visited Louis Leon Pajot (1678-1754), owner of the Hotel de Villeroy and Telecom Pioneer.
Paris and the magic of the old Cremerie de Paris Mansion made a lasting impact on the Romanovs
Maria Fedorovna
Maria Fedorovna was constantly in touch
with Paris where she had her clothes made.
She transmited her love for the city
to her grandchildren and their friends.
rue des Halles / rue de Rivoli
Rue des Halles was always been a place
joyfully mixing all kinds of people.
Picture 1970s the times Nicolas II was born.
Metro exists did not yet exist.
The older generation Dowager Tsarina Maria Fedorovna (1847-1928), Tsar Nicolas II (1868-1918), Ernst Ludwig Hessen (1868-1937), Eleonore Solms-Hessen (1871-1937), Tsarina Alice Hessen-Romanov (1872-1918)
- Coco Chanel (1883-1971) -, Maria Pavlovna Romanov (1890-1958), Dmitri Pavlovich Romanov (1891-1941)
Alexandra Fedorovna in Paris
Tsar Nicolas II and Alexandra Federovna
in Paris, picture 1896
Cremerie de Paris
there are a multitude of historic links
between the Romanov and Cremerie de Paris
Alexandra Fedorovna
Alexandra Fedorovna in 1907
wife of Nicolas II, last Tsar of Russia,
born Princess Alice Hessen and by Rhine
great great aunt of Cremerie de Paris.
Alexei Romanov
Alexei Romanov
never had the chance to come to Cremerie de Parie which was part of the fairy tails
told by his mother.
Nicolas II with Eleoneore and Emme Solms
Eleonore Solms, Grand Duchess of Hessen,
Emma Solms and
Nicolas II, Tsar of Russia at a picnic
in Münzenbrg, Germany - picture 1910.
The children Olga Romanov (1895-1918) & Tatiana Romanov (1897-1918)
Philipp Hermann Solms (1895-1918), Maria Nikolaïevna Romanov (1899-1918), Anastasia Romanov (1901-1918), Hermann Otto Solms (1902-1940), Carl Solms (1903-2003), - Aimée de Heeren (1903-2006) -, Alexei Romanov (1904-1918), Friederike Marie Solms (1905-1995), Georg Donatus Hessen (1906 - 1937), Ludwig Hessen (1908 - 1968)
Romanov Children in 1910
Romanov children in 1910,
Olga, Tatiana, Maria, Anastasia, Alexei.
Solms and Romanov children in 1910
The Romanov, Solms and Hessen childen
loved to be together,
grand father, great aunts & great uncles
of Cremerie de Paris.
Ben Solms, Carl Solms
60 years later ... editor of VB.com as a child
with great uncle Carl Solms and a doll
once given by
Anastasia, his favorite cousine.

The Romanov's fascination for Paris goes back to 1717 when Tsar Peter came to visit.
In this Cartoon Maria Fedorovna with her grandaughter Anastasia.
Anastasia Romanov
Cremerie de Paris was part of the legends
the Romanov children
were told about.
Anastasia became a legend herself.
Anastasia and Dmitri Romanov

Aanastasia loved her young uncle Dmitri Romanov. Dmitri later escaped to Paris
where he showed Cremerie de Paris to Chanel
and helped to create the iconic perfume N°5
Cremerie de Paris
The Romanov children dreamed of visiting, Cremerie de Paris was know to them through their grandmother's fairy tale stories.
1909 Coco Chanel opens a store in Paris.
1917 Russian Revolution
1918 Nicolas II, Alexandra Fedorovna and the Romanov children are killed. Dmitri Romanov and his sister Maria survive and come to Paris.
1919 Dmitri and Maria Pavlovna Romanov have no more money, they meet Coco Chanel and start to work in fashion.
1919 Dimitri Romanov discovers Cremerie de Paris discribed in Anastasia's fairy tales and old family legends.
He shows Cremerie de Paris to Chanel. Until the end of Gabrielle's life the Royal staircase becomes Chanel's "secret night walk destination".
1920 Dmitri Romanov helps Chanel to create the iconic Perfume N°5
He connects her with Ernest Beaux, ormer perfumer to his family.
Coco Chanel and Dmitri Romanov
Coco Chanel and Dmitri Romanov in 1918.
first Chanel N°5 bottle
Chanel N°5 a project of
Coco Chanel and Dmitri Romanov.
escalier d'honneur Hotel de Villeroy / Cremerie de Paris
The Cremerie de Paris staircase
has seen all the Bourbon Kings of France.
It fascinated the Romanov children and Chanel
escalier d'honneur Hotel de Villeroy / Cremerie de Paris
1938 Aimee de Heeren arrives in Paris as a secret agent for Brazil.
She fascinates Gabrielle Chanel.
Aimee also meets Dimitri Romanov and his friend Felix Yusupov.
1938 Chanel takes Aimée de Heeren to Cremerie de Paris.
1960-1970 at night Chanel and Aimee de Heeren walk though central Paris - their favorite route is place Vendome to Cremerie de Paris.
Coco Chanel and Aimee de Heeren
1938 Aimee de Heeren and Coco Chanel
become friends

there are a multitude of historic links
between Chanel and Cremerie de Paris
1970s Hotel de Villeroy "survives" the project to become a modern car park. 1986 the same Aimée de Heeren meets the editor of VB.com.
1993 Aimée and Sony phone revenues help to buy an abandonded milk store, the former "Cremerie de Paris"
1986-2006 Aimée continues her "Paris night walks" with the editor of VB.com - her stories create a fascinating link with history.
1987 / 1993 / today
Spirit of Telecom returns to Cremerie de Paris

Thurn & Taxis, Aimee de Heeren, Akio Morita, Buzz Aldrin
Johannes Thurn und Taxis, Aimée de Heeren
Johannes Thurn & Taxis (ex Post) and Aimée de Heeren become friends with a young student, later editor of VB.com - photo Xmas 1986
 Electrica for Sony
1987 Ben Solms, later editor of VB.com opens an avant garde Sony phone store bringing Cremerie de Paris back into Telecom.
Sony phone IT A 550
Sony phones were so much
ahead of their times...
that they were banned by French PTT
still having a monopoly.
the first Sony Boutique
Phone Book of the World, VB.com
and today's Cremerie started
as a repair center for Sony phones
at petite Cremerie de Paris
Data Dicman
1990, a Sony Data Discman poster
already announces the soon to come
arrival of the internet,
facade of Cremerie de Paris N°3.
Cybercafe de Paris, webcafe from the early years of the Internet where were invented the Phone Book of the World and the White pages of many countries, today the Cremerie de Paris
1993 one of the World's earliest Cybercafes
was born inside a Sony Technology Boutique
occupying the grande Cremerie de Paris
Cybercafe de Paris, webcafe from the early years of the Internet where were invented the Phone Book of the World and the White pages of many countries, today the Cremerie de Paris
2000 Phone Book of the World signs
replace Sony at the Cybercafe de Paris

Apollo 11
Astronauts Neil Amstrong, Buzz Aldrin
and Mike Collins flying to the Moon.
Buzz Aldrin on the Moon
Apollo 11 Astronaut Buzz Aldrin
photo by Neil Armstrong 1969.
Buzz Aldrin in Versailles
36 years later - Apollo 11 Astronaute
Buzz Aldrin and the editor of VB.com
walking around Versailles
background Aimée de Heere, photo 2005.
earthrise
Eathrise
photo by Buzz Aldrin.
VB.com
With the influence of the Cybercafe
visitors Cremerie de Paris got hold of
spectecular domain names ...
first registration of VB.com goes back to 1991
Cybercafe de Paris
Sony + Cybercafe de Paris
at Cremerie de Paris
1993 - 2005
Aimee de Heeren
2004 Aimée de Heeren already a 100.
She had met every major actor of the 20th
century and shared Alexander Graham Bell's
joy to be friends with young people
Aimee de Heeren and the editor of VB.com
Aimée de Heeren created the "link"
between today and fascinating history.
Without her, no Cremerie de Paris,
no Phone Book of the World and no VB.com
since 2011
for Very Beautiful
Brands

Pop Up Store Hotspot
magic places, attract magic people...
alphabetical brand list above
Pikatchu
Junichi Masuda, coinventor of the Pokemon
Junichi Masuda, co-inventor of Pokemon
loves French history and made Cremerie de Paris become part of the famous Japaneese saga.
with the editor of VB.com in our Staircase
Julie Furiee, champion League of Legends
Julie Furiie, champion League of Legendes with Fabrice Massin from Acer (ex Sony) at the Acer Pop Up Store Nov 2014 inside Cremerie de Paris
courtyard of the Cremerie de Paris ... spirit of Telecommunications is still around
Our historic courtyard in 2016, from here is now edited
the Phone Book of the World
courtyard of the Pajot & Rouille Post Center, painting from 1700
Our historic courtyard in 1700, center of Royal French Postal Services
by Pajot & Rouillé
Cremerie de Paris
still the same ... almost 350 years later
gate of the Cremerie de Paris
& Hotel de Villeroy
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