1972 Aug 13: Kevin Plank born in Kensington, Maryland
1980s: Kevin Plank grows up playing football.
1994 oct 03: first registration of the iconic UA.com domain by a company called Universal Access.
The domain Amazon.com got registered in the same month of october 1994.
1996 : Kevin Plank creates the company at his grandmothers house.
Georgia Tech football program buys the first product, Atlanta Falcons follow.
1998 : Under Armous becoming an official supplier to NFL Europe.
1999 : Warner Bros movies "Any Given Sunday" and "The Replacements" show Under Armour Products.
Under Armour product enter TV series like NBC's "Friday Night Lights."
2001 : Under Armour becomes an official supplier for the sports teams MLB, NHL and USA Baseball.
2003 : Ad campaigns, “Protect This House,”.
Launch of Women clothing line.
2005 nov 25: Under Armour stock become public.
Share IPO at Nasdaq at $13. First day sales close at $25.30, up 95 %.
Launch of Under Armour Golf line.
2006 : Under Armour becomes the officila football supplier for NFL.
2007 : Opening of the first store in Annapolis.
2008 : Super Bowl shows a 60 sec Under Armour commercial.
2009 : Launch of running shoes.
2010 : Sales bypass the $1 billion benchmark.
2011 : Under Armour is able to buy the 2 Letter domain UA.com
becoming the owner of one of the 676 shortest internet domains
representing just 0.0005% of all .COM
2014 : $3 billion in annual sales. Under Armour becomes the second largest sports brand in the US.
2015 july 23: Opening of Under Armour outlet and office space
in Munich Thalkirchen next to the river Isar.
2016 : Opening of the Under Armour Headquaters Hullstreet Baltimore<
the Tide Point Complex, previously owned by PG.com.
2018 : Pop Up Store Under Armour at Cremerie de Paris N°1.
The store is imagined by Alex Delatour and Fanny Michel,
design by Jessica Koortens.
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