Barilla by VB.com - Phone, History, Pop Up Store

Information on Barilla

Barilla

Telephone +39 0521 2621 Mail Contact
Adress Via Mantova, 166, 43122 Parma PR, Italy
Website Barillagroup.com
Social Media

Barilla AMAZON SHOP

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History & Timeline:

Barilla is a globally recognized Italian food company, renowned for its high-quality pasta and sauces. Founded in 1877 by Pietro Barilla in Parma, Italy, the company began as a small bread and pasta shop. Over the years, Barilla has grown into a leading name in the food industry, known for its commitment to quality, innovation, and sustainability.

A Legacy of Quality and Tradition
Barilla’s journey started with a simple mission: to produce high-quality food that brings joy to people’s lives. This mission has remained at the core of the company’s philosophy for over 140 years. From its humble beginnings, Barilla has expanded its product range to include a variety of pasta shapes, sauces, and bakery products, all made with carefully selected ingredients.

The company’s dedication to quality is evident in its meticulous selection of durum wheat, which is the primary ingredient in Barilla pasta. This focus on quality ensures that Barilla pasta is always “al dente” and flavorful, making it a favorite among consumers worldwide.

Innovation and Sustainability
Barilla is not just about tradition; it is also a pioneer in innovation. The company continuously invests in research and development to improve its products and processes. This commitment to innovation has led to the creation of new pasta varieties and healthier options, such as whole grain and gluten-free pasta.

Sustainability is another cornerstone of Barilla’s operations. The company is dedicated to reducing its environmental impact through various initiatives, including sustainable agriculture practices, reducing greenhouse gas emissions, and minimizing water usage. Barilla’s packaging is also designed to be recyclable, reflecting its commitment to environmental stewardship.

A Global Presence
Today, Barilla products are available in more than 100 countries, making it a global leader in the pasta market. Despite its international reach, Barilla remains a family-owned company, staying true to its roots and values. The brand’s global success is a testament to its unwavering commitment to quality and its ability to adapt to changing consumer preferences.

The Joy of Good Food
Barilla believes that good food is a source of joy and connection. The company’s products are more than just food; they are a way to bring people together and create memorable moments. Whether it’s a simple family dinner or a festive celebration, Barilla pasta and sauces are at the heart of countless meals around the world.

Conclusion
Barilla’s legacy is one of quality, innovation, and a deep respect for tradition. From its origins in a small shop in Parma to becoming a global icon, Barilla has remained committed to producing high-quality food that brings joy to people’s lives. Each Barilla product is a reflection of the company’s dedication to excellence and its passion for good food.